An Upward Cycle: Fending Off Donor Fatigue With Innovation
Donor fatigue is a slow burn. Whether it manifests itself through a dwindling regular contribution, a shift in finances, a loss of inspiration, event support, or an unforeseen reason, a once-enthusiastic financial contributor may come to a point where they’re just not as interested as they used to be.
When you spot such fatigue, it’s time to tailor your ideas — with innovation — to bring donors back to the table at the level of enthusiasm and investment that helped your organization to thrive.
Read more about why donor fatigue occurs in the first place, and what you can do about it, via NonProfit PRO.